Established to promote positive social impact and private sector development by mobilizing capital in Ethiopia and other frontier & emerging markets
Pragma Capital is a boutique firm engaged in business, investment, financial, and economic advisory services with a primary focus on developing strategic entry and growth planning for individuals and companies demonstrating investment in Ethiopia. At Pragma, we aim to provide tailored financial services to our clients by tackling their pressing issues and helping them reach their full growth potential, ultimately building a better financial and capital market in Ethiopia. The firm is ran by principal advisors and a network of highly-qualified consultants and industry specialists synergically deployed on a project-by-project basis to deliver the best results, ultimately allowing the client to make well-informed decisions.
Our firm is led by a board of directors with diverse industry experise and highly qualified associates and analysts that strive to deliver the best service in their respective departments. This is to ensure each assignment is carried out with the utmost care to deliver the best results, ultimately allowing clients to make well-informed decisions.
Our Purpose is to help build a better financial and capital market in Ethiopia.
Our core values constitute the 5 Hs
Honesty We believe honesty is the basis for fostering a strong relationship with our clients, other stakeholders, and our team
Humility We strive to be humble leaders that inspire the next generation of leaders to come
Human to Human We believe in knowledge and experience sharing and ensuring diversity, inclusivity, and representation within our team
High Quality We’re standard setters in all we do
Hard Work We push to push the limit despite all odds
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